{"id":4993,"date":"2025-04-09T12:18:41","date_gmt":"2025-04-09T12:18:41","guid":{"rendered":"https:\/\/20years.enterthemothership.com\/portfolio\/analogue-augmented-reality\/"},"modified":"2025-11-18T15:17:54","modified_gmt":"2025-11-18T15:17:54","slug":"analogue-augmented-reality","status":"publish","type":"portfolio","link":"https:\/\/spectrum.enterthemothership.com\/en\/portfolio\/analogue-augmented-reality\/","title":{"rendered":"Analogue Augmented Reality"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; inverted_device_order=&#8221;yes&#8221; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;343319&#8243;][vc_column width=&#8221;3\/4&#8243;][vc_gallery el_id=&#8221;gallery-108155&#8243; medias=&#8221;4996,4994,4999,4997,4998,5000&#8243; gutter_size=&#8221;3&#8243; media_items=&#8221;media|lightbox|original,icon,caption&#8221; screen_lg=&#8221;1000&#8243; screen_md=&#8221;600&#8243; screen_sm=&#8221;480&#8243; single_overlay_opacity=&#8221;1&#8243; single_h_align=&#8221;right&#8221; single_v_position=&#8221;bottom&#8221; single_padding=&#8221;1&#8243; single_title_dimension=&#8221;h3&#8243; uncode_shortcode_id=&#8221;713998&#8243;][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; gutter_size=&#8221;1&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;1&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/4&#8243; uncode_shortcode_id=&#8221;162733&#8243; el_class=&#8221;info&#8221;][vc_custom_heading auto_text=&#8221;yes&#8221; heading_semantic=&#8221;h1&#8243; text_size=&#8221;h1&#8243; uncode_shortcode_id=&#8221;233386&#8243;]This is a custom heading element&#8230;[\/vc_custom_heading][vc_raw_html]W3BvcnRmb2xpb19pbmZvXQ==[\/vc_raw_html][vc_empty_space empty_h=&#8221;2&#8243;][vc_column_text uncode_shortcode_id=&#8221;160652&#8243;]Seven young Rotterdam-based architects \u2014 Maurizio Scarciglia, Michel Heesen, Sander van Schaik and Robert-Jan de Kort, Erik Moederscheim, Michiel Raaphorst, Ebami Tom, and Joren Vis \u2014 created designs proposing more housing and greenery for Rotterdam\u2019s sparsely populated city center. The seven striking objects were placed along the ZigZagCity route during the International Architecture Biennale Rotterdam, aiming to draw the attention of both local residents and festival visitors. By positioning the drawings on, against, or in front of the buildings they reference \u2014 and then photographing and sharing them \u2014 the analogue concept of the glass plates is once again transformed into a digital experience.<\/p>\n<p>Commissioned by the Municipality of Rotterdam, Mothership developed the concept for Augmented Reality and also served as producer, curator, and project manager.[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; inverted_device_order=&#8221;yes&#8221; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;343319&#8243;][vc_column width=&#8221;3\/4&#8243;][vc_gallery el_id=&#8221;gallery-108155&#8243; medias=&#8221;4996,4994,4999,4997,4998,5000&#8243; gutter_size=&#8221;3&#8243; media_items=&#8221;media|lightbox|original,icon,caption&#8221; screen_lg=&#8221;1000&#8243; screen_md=&#8221;600&#8243; screen_sm=&#8221;480&#8243; single_overlay_opacity=&#8221;1&#8243; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4995,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"footnotes":""},"portfolio_category":[55],"class_list":["post-4993","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-placemaking-areadevelopment"],"_links":{"self":[{"href":"https:\/\/spectrum.enterthemothership.com\/en\/wp-json\/wp\/v2\/portfolio\/4993","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/spectrum.enterthemothership.com\/en\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/spectrum.enterthemothership.com\/en\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/spectrum.enterthemothership.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/spectrum.enterthemothership.com\/en\/wp-json\/wp\/v2\/comments?post=4993"}],"version-history":[{"count":5,"href":"https:\/\/spectrum.enterthemothership.com\/en\/wp-json\/wp\/v2\/portfolio\/4993\/revisions"}],"predecessor-version":[{"id":9183,"href":"https:\/\/spectrum.enterthemothership.com\/en\/wp-json\/wp\/v2\/portfolio\/4993\/revisions\/9183"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/spectrum.enterthemothership.com\/en\/wp-json\/wp\/v2\/media\/4995"}],"wp:attachment":[{"href":"https:\/\/spectrum.enterthemothership.com\/en\/wp-json\/wp\/v2\/media?parent=4993"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/spectrum.enterthemothership.com\/en\/wp-json\/wp\/v2\/portfolio_category?post=4993"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}