Rock the Roof

In the lead-up to the Eurovision Song Contest 2021, Mothership quite literally took Rotterdam to new heights with Rock the Roof. On iconic rooftops such as the Depot, Hotel New York, and Las Palmas, past Eurovision winners like Teach-In and Lenny Kuhr took the stage — secretly recorded, yet performed on a grand scale.

Mothership initiated the project, developed the concept, and handled both execution and project management. Each building was crowned with a radiant ring of powerful beam lights that illuminated the skyline, visually linking the city to the Eurovision Song Contest.

During the live final, around 200 million viewers worldwide watched Rotterdam shine in full glory — with music, light, and boldness. Icons on rooftops, a city in the spotlight. Rock the Roof captured Rotterdam at its very best.